"Be careful, there are babes in the forest" is just one of the iconic sayings from Smokey Bear, America's favorite mascot. This original illustration reminds us there is a lot more at stake than the forest when people are careless in their actions.

All Smokey Bear products created by The Landmark Project are licensed through the US Forest Service, and a portion of the proceeds go toward wildfire prevention education.

Landmark tees come in standard unisex sizing, are pre-washed and pre-shrunk, and are sustainably made from a super soft blend of BCI Cotton and Recycled Polyester. Artwork by Cory Godbey